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PRESS RELEASE / ANNOUNCEMENTS Thursday, May 16, 2013

Sterling Properties Opens Second Office in Montecito

Sterling Properties & Estates has expanded its operations to include a second office in the lower village of Montecito. Their second location, which opened on May 1st, is located at 1225 Coast Village Road, Suite I.


L-R: Michael Humphrey and Staci Caplan, Co-Owners, Diana Bull, Broker-Associate, Vicki Busby, Ewy Axelsson, Broker-Associate, Diana Lippert, Deborah Cristobal, Miguel Avila, Dani Burckhardt, Sylvia Arzate-Elenes, Jack Fishenfeld, Jordan Robinson, Barbie Detmer, Nick Vail, and Madeline Jacques.  (Not pictured: Teresa Arellanes, Ray Benenate, Broker-Associate, Bryan Calderon and Peter Leyva
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L-R: Michael Humphrey and Staci Caplan, Co-Owners, Diana Bull, Broker-Associate, Vicki Busby, Ewy Axelsson, Broker-Associate, Diana Lippert, Deborah Cristobal, Miguel Avila, Dani Burckhardt, Sylvia Arzate-Elenes, Jack Fishenfeld, Jordan Robinson, Barbie Detmer, Nick Vail, and Madeline Jacques. (Not pictured: Teresa Arellanes, Ray Benenate, Broker-Associate, Bryan Calderon and Peter Leyva

Owners Michael Humphrey and Staci Caplan are thrilled with the success Sterling Properties has had in the past three years and are looking forward to growing with an ever-changing and improving Santa Barbara real estate market. When the topic of expansion came up, they both agreed that Montecito needed a boutique firm with hi-tech concierge services and the timing was right. Michael says, “The fundamental theme of our culture is stated in our company slogan, “Home Town Feel … World Class Service.” Staci, who was born and raised in Santa Barbara, is proud of what they have accomplished so far and says, “We offer such great service to our clients that our office is filled with testimonials of how we exceeded customer expectations. When they see the worldwide reach of our marketing, they are very impressed. All we say is ‘welcome to the digital age.’”

When agents are asked what makes Sterling Properties so special, Miguel Avila, one of the first agents to come aboard says, “It’s the leadership and the support. They lead by example and the marketing they have is fantastic. I’ve increased my business by 400% and they are definitely the best kept secret in town!” Longtime seasoned veteran, Ewy Axelsson, who joined the Montecito office says, “After working for large corporate entities most of my career, I finally found a place where I belong. The leadership is fantastic and I talk more with my Brokers now than in all my previous 35 years in the business. Their perspective gives me a great edge in providing superior customer service.”

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