Touring and Tasting 2012
The stunning new issue showcases wineries, inns, and resorts in the country’s major wine regions—including the states of Washington, Oregon, California, and Virginia.
“We’re thrilled to experience such positive growth,” says Touring & Tasting Managing Partner Dan Fox.
“We’ve been aggressively expanding and diversifying into a unique, broad spectrum marketing and media company specializing in wine Tourism and the positive results for us and our clients are exciting. “Besides being a boon to our company, the interest in what we’re doing bodes well for the future of wine tourism in the United States and beyond. Along those lines, we be promoting in print, online, social media and through our many other successful channels such other up and coming wine regions as North Carolina, Missouri, Michigan, and Texas. We’ll also be integrating content on wine destinations outside the US.”
Touring & Tasting magazine features sections on each wine region with editorial content designed to inform its readers about the area, its wines, places to stay, and things to do while visiting the region. Articles in the new issue include: insider tips for readers planning a visit to the Napa Valley, Sonoma; a sampling of suggested wedding and party venues located in Sonoma County; a resident of Washington’s notes on standout tasting rooms in her home state; and the lowdown on Virginia wine country in October, Virginia wine month. A special section featuring Paso Robles, California includes the accounting of Editor in Chief Wendy van Diver’s five-day Editor’s Tour of the area and an informative piece about Paso Robles as a vacation destination.
The newsstand cover for the Summer/Fall 2012 issue features a stunning photograph of California’s Lake County shot by Contributing Photographer Rudy Meyers. “We’re particularly excited about this photo because we believe we really convey the essence of spectacular Lake County. As with all of our other featured regions, we plan to play an integral role in Lake County’s rising reputation as a great wine country destination,” Fox says.
About Touring & Tasting Marketing and Media Touring & Tasting Marketing and Multimedia has enjoyed the enviable position of the nation’s premier guide to wine country for more than 17 years. Besides producing its beautiful and informative bi-annual magazine, the company offers multi-tiered wine clubs, and its multi-faceted website which will soon debut a unique concierge service and dedicated wine country video channel among other key features. Touring & Tasting also publishes an outstanding wine blog (The Wine Lounge) and has an exceptional Social Media following. Additionally, Touring & Tasting syndicates its wine county recommendations from each issue to such outstanding website partners as entrepreneur.com, JustLuxe.com and HitchedMag.com among others. Touring & Tasting is also a leader in promoting wine tourism as an industry. The company sponsors the annual Wine Tourism Conference in Napa Valley, the annual Wine Bloggers Conference, and many regional festivals and events promoting wine tourism.
