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PRESS RELEASE / ANNOUNCEMENTS Thursday, November 29, 2012

Introducing Mrs. Picky

The Mr. Picky® Red Measuring Wine Glass and Mrs. Picky® White Measuring Wine Glass offer a discrete way of measuring wine in an elegant glass made in a Riedel factory in Germany.


Mr. Picky® Red Measuring Wine Glass & Mrs. Picky® White Measuring Wine Glass

Mr. Picky® Red Measuring Wine Glass & Mrs. Picky® White Measuring Wine Glass

Measuring wine is a health-conscious practice used by followers of diets such as Weight Watchers, the Sonoma Diet, and others interested in counting calories in wine. Many doctors recommend moderate wine consumption for their heart patients. The Mr. Picky White Measuring Wine Glass is endorsed by world-famous cardiologist and heart surgeon Steven Gundry, M.D., New York Times best-selling author of the Sonoma Diet, Dr. Connie Guttersen, and local Sansum Diabetes Educator, Gerri French.

Highlights of the Mr. & Mrs. Picky Measuring Wine Glasses:

Discrete bubbles mark 4, 6, & 8 oz to help measure wine pours

Fine lead-free crystal from Riedel-owned factory in Germany

Thin lip of glass provides and elegant feel

It is widely believed that wine in moderation is good for your health

Custom orders for doctors, dietitians, restaurants, wineries, weddings, and others interested in bulk purchasing

Who the Mr. & Mrs. Picky Measuring Wine Glasses are For:

Great for calorie counters and dieters on diets such as Weight Watchers and the Sonoma Diet.

Great for people who are concerned about their health and just want to moderate their wine consumption: doctors generally recommend that men consume no more than 2 glasses of wine per day, and that women consume no more than one glass of wine per day. A glass is generally considered 5-6 ounces.

The Mr. & Mrs. Picky logos and wine measurement bubbles/hearts grace the lead-free crystal glass with a black or white finish that contrasts nicely against red or white wine, allowing you to easily pour 4, 6, or 8 ounces of your favorite vintage.

About Us

Mr. Picky® offers innovative cleverly marked stemware endorsed by world famous cardiologist Steven R. Gundry and New Sonoma Diet author Dr. Connie Guttersen to discerning wine lovers and health enthusiasts.

Founded in 2009 by Santa Barbara wine loving couple David & Patti Mallen, Mr. Picky® created a popular suite of iPhone wine tasting apps promoting wineries and restaurants in Southern California. In addition they developed Mr. Picky® Food & Wine Aficionado Website (mr-picky.com), which offers food and wine-related articles and invented some ingenious new products, including the Mr. Picky® Measuring Wine Glass and the Mrs. Picky® Measuring Wine Glass!

David Mallen has created top-notch graphic design for more than 18 years. Starting his career in the newspaper business gave David a solid background in creating clean, cutting-edge layouts which led to print collateral designs and later evolved into a thriving Web Design business. David’s client list includes Islands Magazine, Patagonia, Big Dog Sportswear, UCSB, and UTMB. Born and raised in Santa Barbara with wine country in his backyard, he developed a love for wine. Nicknamed “Mr. Picky” by his friends in his 20s he earned a reputation for being the go to guy for food and wine recommendations. In his search for the best he met Patti.

Patti Mallen, aka “Mrs. Picky” is the business woman behind Mr. Picky. With over 25 years of office and retail property management experience she has worked with all aspects of the business cycle. Her organizational and management skills have been instrumental in the implemenation of the Mr. Picky products. Patti has a keen interest in health and has spearheaded health programs in the work environment as well as on a personal level. She met David at a wine Tasting party in 1996.

OUR STORY: When we developed the Mr. Picky® Wine Tasting iPhone Apps we had to taste a lot of wine (and food), it’s a tough job. We finally decided that if we were going to stay healthy we had to be mindful of our consumption. Let’s face it measuring wine in a measuring cup is cumbersome (we tried it) and quite frankly not very sexy! So we invented The Mr. & Mrs. Picky® Measuring Wine Glasses. The first measuring glass prototype was marked with red nail polish and little hearts. Once the idea was born we decided to make it discreet, elegant and fun.